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Track: The Relationship Between Health & Finance [clear filter]
Wednesday, April 7

1:25pm EDT

The Relationship Between Health & Finance: Prioritizing Financial Health & Wellness
Physical, mental and emotional are the 3 pillars of total wellness. Often overlooked, includes prioritizing financial health. Financial uncertainty can be overwhelming and can show up physically affecting sleep patterns potentially causing more colds and minor illnesses, and can also exacerbate existing medical conditions. And yet less than 15% of employees take advantage of their employer offered FSA / HSA accounts. These accounts not only save you money, they can reduce the uncertainty around how you’re going to pay for a trip to the doctor or a medical emergency. Is it education or skepticism that is holding people back from taking advantage of this financial perk? 

At Aetna (a CVS Health Company) one of the financial service companies is PayFlex which offers a variety of financial solutions that help clients with health savings plans, commuter benefits, tuition assistance and more. PayFlex recognized the need to go further to educate their target markets while keeping the information simple and easy to understand. 

Most UX problems can be solved by asking “What is the problem we are trying to solve?” The design challenge of creating multiple educational experiences and yet sticking to classic UX principals and not skimping on the process (as tempting as it can be) proved to work. Six months after launching the new website user interest has increased in the double digits. 

This talk will walk users through what worked and some surprises along the way when it came to rethinking the PayFlex experience.

avatar for Amy Heymans

Amy Heymans

Co-Founder & Chief Experience Officer, Mad*Pow

avatar for Emily Running

Emily Running

Sr Digital Designer, Aetna
Emily Running is a Senior UX Designer at Aetna, a CVS Health Company. She is an experienced design leader and strategist who has practiced human-centred design since 2004. Her diverse background includes product management, photography and creative direction in addition to having... Read More →

Wednesday April 7, 2021 1:25pm - 1:50pm EDT
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1:50pm EDT

The Relationship Between Health & Finance: The Business Case for Health and the Growing Intersection of Physical and Financial Health
About 40 percent of GDP in the United States is spent on either the health or financial industries, yet workers themselves are in increasingly dire health and financial straits. The plight of a large segment of the American public should be a siren call to sector leaders to align their business goals with actions that enhance financial health and healthy communities. With pressure mounting on all systems from the COVID-19 pandemic and the American public teetering on the ledge of mental, emotional and financial breakdown it has never before been more important for leaders to understand both the intersection of health and finance but also to have implementable solutions to see us through this unprecedented era. Using the Financial Health Network’s data-driven research and first-hand insights gained from across its broad membership base in multiple industries, Jennifer Tescher, a nationally known expert on the subject of financial health, will provide clarity for how leaders across the healthcare industry can maximize their contributions to the financial and physical health needs of their constituents to deliver better financial and health outcomes in the midst of uncertainty.   Ms. Tescher’s presentation will include an overview of how financial factors contribute to physical wellbeing and how providers can deliver medical services in a way that supports positive financial health;examples that illustrate how the advancement of patient and employee financial health is also an investment in a health system’s own bottom line;and, the connections between the commitment to behavior change that health provider can make in order to design more effective solutions and programs that work together to underscore patient health and reinforce overall financial health.

avatar for Amy Heymans

Amy Heymans

Co-Founder & Chief Experience Officer, Mad*Pow

avatar for Jennifer Tescher

Jennifer Tescher

President & CEO, Financial Health Network
Jennifer Tescher is the Founder, President and Chief Executive Officer of Financial Health Network (formerly the Center for Financial Services Innovation), the nation’s authority on financial health. The Financial Health Network is a trusted resource for business leaders, policymakers... Read More →

Wednesday April 7, 2021 1:50pm - 2:10pm EDT
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2:10pm EDT

The Relationship Between Health & Finance: Making the Case for Global Healthcare Systems
Through global reports and personal experiences, we know healthcare costs in the United States have soared in recent years: total US healthcare spending is now 16.9% GDP, more than any other OECD country (OECD, 2019). These financial implications burden patients, clinicians, and the system itself. The context of American healthcare is defined by factors including private insurance, changing healthcare models (i.e. fee-for-service to value-based care), Medicare, and regulatory entities. These factors converge to determine the bottom line of a hospital stay. While we may understand American healthcare, this is only one example of how healthcare systems operate. What about the rest of the world? This talk explores global healthcare systems — how they are maintained economically, how they react to different situations, and how they impact individual patients. Utilizing case studies from UX research conducted at 3M, the talk starts at a macro level outlining the context of healthcare systems in Australia, Belgium, Canada, Germany, Italy, and Saudi Arabia. The context of regulations, authorities, and structure all change the business case for healthcare nationally and at individual hospitals. Finally, the talk reviews different scenarios to illustrate what happens when the system copes with stress and how this changes the outcome for the patient.

avatar for Amy Heymans

Amy Heymans

Co-Founder & Chief Experience Officer, Mad*Pow

avatar for Jamie Maier

Jamie Maier

Senior UX Researcher, 3M
Jamie Maier is a senior UX research at 3M, supporting the Health Information Systems division. She has conducted international healthcare research with 3M’s global subsidiaries and hospitals. As a researcher, Jamie describes herself as a translator, absorbing and understanding the... Read More →

Wednesday April 7, 2021 2:10pm - 2:35pm EDT
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2:35pm EDT

The Relationship Between Health & Finance: Designing for the "New World" of Value Based Reimbursements
At Nuna, we have an ambitious mission to make high-quality healthcare affordable and accessible for everyone. We achieve this by enabling health plans to successfully transition their provider contracts from Fee for Service to Value Based reimbursement. By providing a suite of data analytics products that enable both sides to easily navigate the complexities of new value-based reimbursement programs, we empower healthcare providers to provide better, more affordable care to all their patients. However, transitioning from Fee for Service to Value Based Payment is incredibly hard for all stakeholders involved. This talk will focus on insights from our work conducting research for and designing one of Nuna's newest data analytics product offerings, Contract Modeler, and how Nuna helps solve one of the greatest barriers on the road to adopting and operationalizing these new value-based reimbursement programs — getting into a value agreement in the first place.

avatar for Amy Heymans

Amy Heymans

Co-Founder & Chief Experience Officer, Mad*Pow

avatar for Rayna Allonce

Rayna Allonce

UX Designer/Researcher, Nuna Inc.
Rayna Allonce is a UX Designer and Researcher at Nuna Inc., where she designs products that help make high-quality healthcare affordable and accessible for everyone. She is interested in health equity and believes that technology can have a huge impact in driving systemic change at... Read More →

Wednesday April 7, 2021 2:35pm - 3:00pm EDT
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